What you get

From the world's biggest brands to modest personal websites, Search Engine Optimization (SEO) is an essential tool to drive traffic, acquire new customers and get found online. SEO offers incredible opportunity and access (it's an inherently free marketing channel) to inbound traffic, but it can be hard to know where to start and what advice to follow. This online course is here to dispel those myths, and give you everything you need to know about SEO to show up in Google and other search engines, and ultimately use SEO to grow your business.

  • Chapter 1: Getting Started - The absolute basics, each element you need to cross off your to do list when you first build a website. This section closes with the SEO checklist you can use to make sure you build your site in an SEO-friendly way.

  • Chapter 2: Keyword Research - The strategy and tools you need to pick the right keywords for your site. Pick the right keywords to put into the basic elements you learned about in the previous section.

  • Chapter 3: Growth - More advanced long-term growth strategies. Continue to grow your SEO to build business and drive traffic and rank for more terms. Learn how to apply the foundational Chapter 1: Getting Started and Chapter 2: Keyword Research skills to these growth initiatives.

  • Chapter 4: Tracking - Often overlooked, but one of the most important parts of successful SEO, this section walks through how you can track your success and tie your efforts back to real traffic and business, which gives you the opportunity to future tweak and optimize your programs.

Course curriculum

  • 1
    Chapter 1: Getting Started
    • Choose a Domain FREE PREVIEW
    • URL Optimization
    • Title Tags
    • Meta Description SEO
    • Internal Link SEO
    • Content SEO
    • Image SEO
    • Video SEO
    • Sitemap SEO
    • Robots Exclusion Standard
    • Canonical Tags
    • SEO Redirects
    • Google Search Console
    • Google Analytics
    • SEO Checklist
  • 2
    Chapter 2: Keyword Research
    • Keyword Research
    • Keyword Tools
  • 3
    Chapter 3: Growth
    • SEO Strategy
    • Content and Keywords
    • How to Make Great Content
    • Link Building
    • Local Links
    • Lost and Broken Links
    • Local Search
    • Listing Sites
    • Reviews
    • eCommerce SEO
    • International SEO
    • Blog SEO
  • 4
    Chapter 4: Tracking
    • Analysis and Performance
    • Tracking Tools

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  • When does the course start and finish?

    The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.

  • Are refunds available?

    Because this is a digital product refunds are not available.

  • How do I pay?

    Payments are available through Paypal which accepts every major credit/debit card and is available in almost every country in the world. The payment is done in seconds and secure and you don't need a Paypal account. I don't have access to your card or bank information.